Slick Design was engaged by this Australian supplier of construction and earth moving parts to redesign their website.The existing site was inefficient and in need of a modern layout and experience.
Using big imagery to match their brand, the new website also has a more streamlined user experience. The busy customer can now access necessary information required using a Search feature and Request a Quote button. Importantly, these are both prominent for the mobile, in-the-field, user.
Simple illustrations and icons were created to allow the user to gain a deeper understanding of services and parts visually.
Visitors to the site are able to search by brand, machine type, product type or even part number making the experience more efficient.
